Fuzzy and Shirley Duenkel  www.duenkel.com

Intermediate/Advanced (no hands on shooting)

GO HOME!

...For On-Location Custom Senior Portraits

An in-depth discussion of how to price, light, photograph, and sell custom, on-location portraits of high school seniors...for creative and financial contentment!

Fuzzy and Shirley will show you how to creat custom senior portraits that transcend the ordinary.  You won't learn how to do more...you'll learn how to do it better!

For four to six hours, Fuzzy goes to each senior's home and anywhere else to just have fun!  The result is a powerful collection of images that reflect that senior's lifestyle, interests, and attitude.  Fuzzy doesn't try to make images that sell... and that is precisely why they sell!

Fuzzy is a master at outdoor and indoor lighting techniques similar to those used in the fashion/commercial industry, but scaled down for the photographer who chooses to work without an assistant.  Fuzzy's choices of equipment (to buy or build) are also keys to help rather than hinder creativity.

The Duenkels purposely photograph less than forty seniors per year in a small, middle income Wisconsin town.  However, their average senior sale is very high as a result of the originality of the photography and a pricing system that makes dollars & sense!

As we all know, an image is worthless unless the client buys it.  To that end, Shirley's soft-sell sales techniques pay for Fuzzy's addiction (photography).

If senior portraits are already part of your business, this class is guaranteed to give you a fresh perspective.  If you don't do seniors, you may want to start...after you see how much fun it can be!

Topics covered will be:

1) Senior Slide Shows The best part about the Duenkels' operation

is their photography. Fuzzy's images are unique, cutting-edge, and

artistic! Fuzzy and Shirley base their operation on the quality of their

product first. Everything else is secondary.

2) Sales/Pricing Methods The Duenkels' pricing system is extremely

simple, logical, profitable, and the wave of the future. It allows and

requires the client to spend an appropriately generous amount.

3) Equipment Your tools can either contribute to or detract from the

creative process. Each item must be portable, quick, and effective.

Fuzzy will show how his choices facilitate speed and creativity.

4) Outdoor Light Control Fuzzy will extensively cover lighting theory,

and various light modifiers since total light control is essential for

quality images.

5) Indoor Light Control Both window light and strobe will be thoroughly

examined.

6) Selecting Photo Sites On-location Site selection is particularly

crucial for image design, posing inspiration and theme. Fuzzy goes to

every senior’s home to create truly unique images. He’ll show how

he uses ordinary locations (and “ordinary” people) to produce

extraordinary results!

7) Digital Doodles Fuzzy will share the reasons, tools and techniques

of digital manipulations to transform images from “OK” to “WOW!”

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